We are proud to announce that TTTR will be available from March 2019 at the perfume bar of “MC Wellness” Grand Hotel Huis ter Duin, Koningin Astrid Boulevard 5, 2202 BK Noordwijk aan Zee.
Author: TTTR à GOGO
CREST OF HELIX
During the presentation of TTTR perfume oil at Skins Institute visitors were introduced with their own Crest of Helix and the effect on the overal mental system when placing a cotton pearl dabbed in TTTR perfume oil at this particular point on our body.
Apply a small amount of TTTR perfume oil on the palm of your hand, dab the oil with cotton and roll it in the shape of a round pearl the size of a pea, insert this cotton pearl in the in-curve of the external ear known as the Crest of Helix, use your right ear only, where at this point the five cranial nerves come together and form a nerve centre, which are known as life regulating points.
Till today Indian saints and spiritual aspirants embellish themselves with ittr on a cotton boll placed at the Crest of Helix to assist them in their meditative state to attain enlightenment.
The images of Peggy, Jodokus, Robbie, Roy, Janet and Robert have been made during the presentation by J. W. Kaldenbach
TTTR at Skins Institute Hotel De l’Europe Amsterdam
We are proud to announce that TTTR will be available from 1st of December 2018 at “Skins Institute” Hotel De l’Europe, Nieuwe Doelenstraat 2-14, 1012 CP Amsterdam.
ABOUT OUR LOGO
/ TTTR / (ittr, i-th-rr) The TTTR logo is inspired by Hindi script / devanagari / the red dot / bindi / on top of the first T indicates the letter I and symbolizes the power of / shakti / pronunciation of the logo is / ittr /
/ devanagari / (Devanāgarī) the alphabet used for Sanskrit, Hindi, and other Indian languages. It is written from left to right, has a strong preference for symmetrical rounded shapes within squared outlines, and is recognisable by a horizontal line that runs along the top of full letters.
/ bindi / (Hindi, from Sanskrit bindu, meaning “point, drop, dot or small particle”) is a coloured dot worn on the centre of the forehead, originally by Hindus and Jains. Bindu is considered the point at which creation begins and may become unity. The bindi is also said to be the third eye in Hindu religion, and it can be used to ward off bad luck, the color red represents honor, love, and prosperity.
/ shakti / (Śakti) one of the most important goddesses in the Hindu pantheon, is a divine cosmic energy that represents feminine energy and the dynamic forces that move through the universe. Shakti, who is responsible for creation and can also be an agent of change, is often manifested to destroy demonic forces and restore balance.
MEET EMPRESS NUR JAHAN
/ empress / (em-pris) a female imperial monarch, or the wife of an imperial monarchor.
Empress / nur jahan / was one of the most influential women of her day. As favorite wife of the powerful Mughal emperor Jahangir, she found herself uniquely positioned to brilliantly utilize her skills in administration, politics, economics, and culture.
Nur Jahan was born into an aristocratic Persian family who had immigrated to India. She was married at age seventeen to a Persian soldier who had a much admired military career. Upon later siding with the emperor’s enemies, he was executed, leaving Nur a widow with a young daughter called Ladli. In 1607 Nur Jahan was brought to court to serve as a lady-in-waiting to one of Jahangir’s court women. It was here, maybe at the spring festival of Nauroz in 1611, where Jahangir first set eyes upon her. All reports say that she was a remarkable beauty and it perhaps is not surprising that Jahangir married her within two months. He first gave her the title Nur Mahal which he changed in 1616 to Nur Jahan, or “Light of the World.”
At the time of her marriage Nur Jahan was considered middle aged. She was a widow of a man who had lost favor with the emperor, and was only one of many other wives and concubines of the emperor, with whom he had children.Yet within nine years Nur Jahan acquired all the rights of sovereignty and government normally due the emperor, becoming virtually in charge of the whole empire until the emperor died in 1627. The key to her success was Jahangir’s addiction to both drugs and alcohol and his adoration of Nur Jahan above everyone else in his vast zanana (women’s quarters within the court). Jahangir needed Nur to help maintain his health and help him rule.
Since women were not suppose to appear face to face with men in court, Nur Jahan ruled through trusted males. But it was she who approved all orders and grants of appointment in Jahangir’s name, and controlled all promotions and demotions within the royal government. She took special interest in the affairs of women, giving them land and dowries for orphan girls. She had coins struck in her name, collected duties on goods from merchants who passed though the empire’s lands, and traded with Europeans who brought luxury goods from the continent. Given her ability to obstruct or facilitate the opening up of both foreign and domestic trade, her patronage was eagerly sought, and paid for. She herself owned ships which took pilgrims as well as cargo to Mecca. Her business connections and wealth grew. Her officers were everywhere. The cosmopolitan city of Agra, the Mughal capital, grew as a crossroad of commerce.
Nur Jahan also ruled the emperor’s vast zanana which housed hundreds of people including Jahangir’s wives, ladies -in-waiting, concubines, servants, slaves, female guards, spies, entertainers, crafts people, visiting relatives, eunuchs, and all the children belonging to the women. Nur greatly influenced the zanana’s tastes in cosmetics, fashions, food, and artistic expression. She created her own perfumes, experimented with hair ointments and spent money lavishly on jewelry, silks, brocades, porcelain, and cuisine from other lands. Fashions at court, highly influenced by Persian culture, began to blend into local styles. Women’s clothing was modified to take account of the hot weather. Since Nur came from a line of poets, she naturally wrote too and encouraged this among the court women. Poetry contests were held, and favorite female poets from beyond the court were sometimes sponsored by the queen, such as the Persian poet Mehri.
Both Jahangir and Nur Jahan were devotees of the elegant and sophisticated Mughal artistic style, the Taj Mughal being one example. The emperor owned an admirable collection of exquisite miniature paintings, and together with Nur constructed beautiful gardens, notably in the court’s summer retreat in Kashmir. Nur used some gardens for official functions; others were opened up for the populous in general to use. Architecture, too, was an important imperial activity; some of the mosques, caravasaries and tombs Nur Jahan had built are visible today.
Our 1st series of 4 TTTR scents | Amber, Majmua, Pachooli and Oudh, are inspired by the initial perfume oil developments of Nur Jahan.
With thanks to Hamna Aziz
COLOURS for TTTR à GOGO | BY MIMI BERLIN
TTTR | PHOTOGRAPHY & INSPIRATION
TTTR | Photography & Inspiration
The images on our site are captured by photographer by Edel Verzijl. They show our muse Empress Nur Jahan (1577-1645) the 20th wife of Mogul Emperor Jahangir. She was the most powerful and influential woman at court during a period when the Mughal Empire was at the peak of its power and glory. One ancient story illustrates that in the aftermath of a conflict between her and Jahangir, Nur decided to please the king by giving him a large banquet. She filled all the reservoirs inside the palace and gardens with roses and restricted anyone from washing hands in them. During the day the sun broke down the roses essential oils, next day morning she noticed a layer of film on the surface. Nur thought that someone had thrown fat into the reservoirs, and had the oil tested. Finding that it smelled very sweet and that it must have come directly from the rose petals, she applied this substance on the palm of her hand and realized that it was far more effective than mere rosewater. Ever since Nur Jahan is associated with the discovery of ittr.
Photography by Edel Verzijl
TTTR PACHOOLI
PACHOOLI | The name, scent and history.
NATIVE
Moist dark earthy basement, balsamic and herbaceous with a minty woody undertone
The original name patchouli comes from the old Tamil words / patchai / meaning ‘green’ and / ellai / meaning ‘leaf’. The highest quality oil is obtained from only 3-4 top pairs of mature tree leaves, where the highest concentration of the purest oil is found. An intricate process of drying and turning prevents rapid fermentation and after following a precise method the leaves release their intense aroma. Only a small number of distilleries are specialized in producing this highly refined extract, which finds its use in haute perfumery.
There are many / health and beauty benefits / from just a few drops of Pachooli perfume oil. It uplifts the mood, drives away disappointment, and relaxes tension. This is due to the impact that inhaling the aroma of patchouli has on the hormones and various chemical reactions in the body and mind. By stimulating the release of pleasure hormones like serotonin and dopamine, feelings of anger and sadness simply disappear.
Ingredients: Pachooli contains pulverized leaves from the patchouli plant distilled in sandalwood oil and mixed with sweet almond oil.
TTTR PACKAGING | LEATHER POUCH
TTTR packaging | Leather pouch
The leather pouch which holds the TTTR perfume bottle, is easy to carry in your purse. Our exclusive soft leather pouch comes in black and brown, it has two drawstrings.
The TTTR leather pouch is inspired by / kuppi / traditional leather carriers of ittr perfume oil.
TTTR MINIATURE COTTON POUCH
TTTR Miniature cotton pouch | Cotton Pearl
Our miniature oil-printed pouch holds a piece of cotton. This little pouch is a traditionally required accessory next to the soft black leather pouch which holds the perfume bottle. Both are easy to carry in your purse. The oil-print is an original design by Tanja Gobitz, founder and owner of TTTR
Apply TTTR on a cotton ball the size of a pearl; touch the preferred pulse points and then insert the cotton pearl in the in-curve of the external ear known as the crest of helix in the right ear, where at this point the five cranial nerves come together and form a nerve centre, which are known as life regulating points.
Till today Indian saints and spiritual aspirants embellish themselves with perfume oil on a cotton boll placed at the crest of helix to assist them in their meditative state to attain enlightenment.